Direct Digital Holdings, Inc. Class A Common Stock

DRCTNASDAQUSD
2.86 USD
0.02 (0.69%)🟢PRE MARKET (AS OF 04:02 AM EDT)
🟢Market: OPEN

DRCT is currently priced at $2.86. Technical and fundamental signals converge bearishtechnicals rate "Strong Sell" while fundamentals read "Sell". Key drivers include a concerning Altman Z-Score in the distress zone, exceptional Return on Equity (589.9%), a bearish Death Cross on the long-term moving averages and bearish long-term moving average alignment. On the valuation side, DRCT appears attractively valued relative to sector peers across key multiples.

Technical & fundamental data as of Jun 10, 2026.

Open?$2.86
High?$2.86
Low?$2.86
Prev. Close?$2.88
Volume?10
Avg. Volume?446.2K
VWAP?$2.86
Rel. Volume?0.00x
Bid / Ask
Bid?$2.33 × 100
Ask?$3.42 × 100
Spread?$1.09
Midpoint?$2.88
Valuation & Ratios
Market Cap?2.0M
Shares Out?701.2K
Float?2.8M
Float %?98.5%
P/E Ratio?N/A
P/B Ratio?-0.44
EPS?-$38.41
Dividend?0.00%
Ex-Dividend?N/A
RelatedSLGLTRAW
News
Profile
Direct Digital Holdings Inc is an end-to-end, full-service programmatic advertising platform focused on providing advertising technology, data-driven campaign optimization, and other solutions to underserved and less efficient markets on both the buy-side and sell-side of the digital advertising ecosystem. The company operates two reportable segments: sell-side advertising, which includes the results of Colossus Media, and buy-side advertising, which includes the results of Orange 142 and Huddled Masses. All of the company's revenues are attributed to the United States.
Employees
73
Market Cap
2.0M
Industry
SERVICES-ADVERTISING
Listed
2022-02-11
Address
1177 WEST LOOP SOUTH
HOUSTON, TX 77027
Phone: 832-402-1051
Technical OutlookStrong Sell
Strong SellNeutralStrong Buy
Long-Term (Tide)? Bearish(-3/3)
Medium-Term (Wave)? Bearish(-3/3)
Short-Term (Ripple)? Bearish(-1/3)
MA Alignment?Bearish Alignment
Full Technical Analysis →
Fundamental OutlookSell
Strong SellNeutralStrong Buy
F-Score?
23
Z-Score?
0
Momentum?
50
Short Sent.?
100
Piotroski F-Score?3/9Weak
Altman Z-Score?-18.56Distress
Confidence?46%Low
Full Fundamental Analysis →
Short InterestLow
Short % of Float?0.37%Low
Short Interest?10.4K
Days to Cover?1.0
Free Float2.8M
Avg Daily Volume22.1K
Settlement Date2026-05-29
Financial Health
Current Ratio?0.16Weak
Quick Ratio?0.16Weak
Cash Ratio?0.03Low
Debt/Equity?-3.66Low
ValuationATTRACTIVELY VALUEDvs 1 peers + S&P 500
Score
100/100
P/E?
N/A
P/B?
S&P
97
-0.44CHEAP
P/S?
Peers
100
S&P
97
0.06CHEAP
P/FCF?
N/A
EV/EBITDA?
S&P
97
-1.5CHEAP
EV/Sales?
Peers
100
S&P
97
0.54CHEAP
Returns & Efficiency
ROE?
Peers
100
S&P
97
589.9%STRONG
ROA?
S&P
3
-139.9%WEAK
Cash Flow & Enterprise
FCF?$-7321000
Enterprise Value?$17.9M
Fundamentals ratios updated end of day