In The Money by Zerodha

Substack by Zerodha · launched Aug 23, 2025

Let's be real: the trading space is packed with hype and clickbait content that makes it nearly impossible to find what actually matters. Through this newsletter (and our accompanying video series), we're taking the long road to understanding trading.

Top in Finance
#127
Subscribers
45K

rounded by Substack

Followers
220K
Recommends
7

other newsletters

Growth history

Subscribers (thousands, nightly)

42K on Sep 10, 2026 → 45K on Oct 20, 2026

Followers (thousands, nightly)

Rank in Substack’s finance leaderboard: #127 today · #130 a week ago · #115 a month ago

Stats worth sharing

Tracked since Sep 10, 2026 — 41 daily snapshots so far. The card below is built from what we track and refreshes nightly.

Percentile
Top 25%

of 525 ranked finance newsletters

Best rank seen
#105

on Sep 23, 2026

Rank, 7 days
+3 places
Rank, 30 days
−12 places
Subscribers added
+3.0K

since tracking began

Followers added
+16K

since tracking began

Posts
9

last 30 days

Reactions per post
20

average, recent posts

Reactions tracked
494

across 25 posts

Tickers covered
1

in tracked posts

Most-reacted post we have seen: 4 Research Papers That Explain How Markets Can Be Beaten — 57 reactions on Aug 30, 2026.

In The Money by Zerodha — rank, subscribers and growth, tracked by Stock Market Watch
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Recent posts

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Data: Substack public leaderboards and publication archives, refreshed nightly, plus public beehiiv sitemaps and recommendation pages, refreshed weekly. Source for this page: In The Money by Zerodha. Subscriber counts are Substack’s own rounded public figures, so week-on-week changes move in steps. beehiiv audience sizes are self-reported by the publisher and are not verified. Last snapshot: Oct 20, 2026.