Home » Finance Newsletters » Substack » Nonmaterial Nonmaterial Substack by VSG · launched Aug 1, 2026
Public thoughts of questionable significance.
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Top in Finance #338 Subscribers 15K rounded by Substack
Growth history Subscribers (thousands, nightly) 15K on Sep 10, 2026 → 15K on Oct 21, 2026
Followers (thousands, nightly) Rank in Substack’s finance leaderboard: #338 today · #298 a week ago · #292 a month ago
Stats worth sharing Tracked since Sep 10, 2026 — 42 daily snapshots so far. The card below is built from what we track and refreshes nightly.
Percentile Top 65% of 525 ranked finance newsletters
Best rank seen #249 on Oct 4, 2026
Rank, 7 days −40 places
Rank, 30 days −46 places Reactions per post 22 average, recent posts
Reactions tracked 247 across 11 posts
Most-reacted post we have seen: Your Savings Rate > Your Investment Returns — 39 reactions on Sep 6, 2026.
Embed code Recent posts We’re All Gonna Die Oct 10, 2026 25 reactions 9 comments 2 restacks
The First Rung on the Ladder is the Hardest Oct 2, 2026 12 reactions 1 comments 0 restacks
Why I Paid Off My Mortgage Sep 21, 2026 18 reactions 3 comments 0 restacks
Confessions of a Macro Tourist Sep 18, 2026 20 reactions 5 comments 0 restacks
College is Still Worth It Sep 14, 2026 20 reactions 2 comments 1 restacks
Your Savings Rate > Your Investment Returns Sep 6, 2026 39 reactions 2 comments 0 restacks
Housing Affordability Isn't a Crisis Sep 4, 2026 20 reactions 10 comments 1 restacks
Risk Tolerance & Portfolio Size Aug 15, 2026 31 reactions 14 comments 1 restacks
My Love/Hate Relationship With X/Twitter Aug 13, 2026 28 reactions 8 comments 2 restacks
People Really Hate Inflation Aug 8, 2026 21 reactions 2 comments 3 restacks
Introducing Nonmaterial Aug 6, 2026 13 reactions 0 comments 0 restacks
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Data: Substack public leaderboards and publication archives, refreshed nightly, plus public beehiiv sitemaps and recommendation pages, refreshed weekly. Source for this page: Nonmaterial . Subscriber counts are Substack’s own rounded public figures, so week-on-week changes move in steps. beehiiv audience sizes are self-reported by the publisher and are not verified. Last snapshot: Oct 21, 2026.